Dietghar
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Nutrition platforms tend to overcomplicate the interface because the content is complex. We pushed the other way: simple navigation, clear hierarchy, and a layout that lets the advice take center stage.
The site is designed to be skimmed quickly and understood fully. Both things at once.
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The UX strategy started with the most common drop off points in health platforms: onboarding friction, confusing food logging, and unclear progress feedback.
We rebuilt each of those flows from scratch before touching the visual layer. Structure first, then design.
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We handled the front end build alongside the design, which means the design system translated directly into code without interpretation errors.
The result is a product where the design intent is preserved in the live experience, not lost somewhere between Figma and the browser.
